- Created Career Inquiry Workflow: Any contact who inquiries for a job will receive an email automation with link to the career portal. This contact will not port into Sherpa as a lead
- Longwood
- increased ad budget by 20%
- promoted $5k Your Way Incentive in PPC and email marketing
- Villages
- Promoted summer incentive in PPC and email marketing
- West Orange
- increased ad budget by 20%
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