- Summer Incentive – 20% off Assisted Living
- Updated Hero on website with incentive and added CTA to schedule a tour page
- Email Marketing to database with incentive, CTA to schedule a tour
- Google Business Profile Post
- Added incentive to google ads with number of savings and starting rate as a click through bait
- Friends & Family Referral Campaign “Good Friends Make Great Neighbors
- Landing page with special referral form
- E-blast to residents and family members
- Paid Professional Bonus Move-In Campaign
- Landing page with special referral form
- E-blast to professional contact list
- Launched Paid Social Campaign
- Facebook form with E-book downloadable at point of conversion
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